New school management

The Principal, William Moore, works closely with school managers Mark Yearsley (Vice Principal), John Corcut (Director of Studies) and Agnes Sabat (School Administrator) on the educational development.


In autumn 2016 Bales College became a member of the Independent Schools Association, and is now under the inspection regime of the Independent Schools Inspectorate, ISI. Bales College originated as a “family-type” school and sixth form operated by William and Carol Moore. We intend to become a world-class school and sixth form built on the same family-type school model.


Leading development for physical growth of Bales College are Jake, Joe and Ben Moore. All grew up locally and attended Malorees Infant and Junior schools, in Brondesbury NW6. Jake and Joe have been working on the development of the school buildings since 2016, and Ben will join in September 2017.


Jake Moore was educated at The Haberdashers’ Aske’s Boys’ School, Elstree (“Habs”); Newcastle University and the University of Exeter. He has a master’s degree in finance and investment, and has spent eighteen years in the City: first as an economist with a major investment bank and later as a hedge fund trader. His interests include languages (French and Japanese), reading, Judo, and the psychology of trading and investment. Jake has joined Bales to oversee the development of new school buildings and manage finances of the development plan.

Joe Moore was educated at Habs and the University of Birmingham. He has a master’s degree in economics. He worked at one of the Big 4 consulting firms before independently setting up an on-line business selling products in 17 countries. His most recent project was as founding partner in Eve Sleep in 2014 which is due to list on the stock exchange in 2017. He left eve in 2016 to focus on building Bales College into an outstanding school. Joe has played high level amateur cricket in the UK, and played 2 winters in Australia. Joe is interested in physical and mental health and wellness, business creation and management, and has joined Bales to work on management, planning application, implementing the School Development Plan, and building of new facilities.

Ben Moore was educated at Habs, the University of Birmingham and the University of Sydney. He has a master’s degree in sport’s science. He worked for nine years for Deloitte accounting firm in London, and followed this with seven years as the skills and goalkicking coach for the Sydney Swans football club, the national champions in 2012. He is completing a PhD in laterality in kicking in Australian football.He has twice taken part in the Ironman World Championship at Kona, Hawaii.  Ben will be joining Bales College to provide management expertise and establish high quality physical education for boys and girls. One of Ben’s main tasks will be oversee the development of the new Learning Management System, an online portal launching in September 2017 to manage all classes, student progress, tests, homework, and parent communication. Students can login to see all classes content, their timetables, check homework and due dates, upload homework and see all performance on class and tests and mock exams. Parents can login to their children’s class attendance, homework due dates, and test performance.

Relevant Links

Eve Sleep:

Sydney Swans: